Giving back to your fans

Project Details

How do you celebrate the 10 year anniversary of a world leading dance label and invite the fans to party in style? We aided Size Records and Rebel Studios in their mission to give away 100 of their top releases, for free.

When one of the world’s most respected dance labels wanted to do something extra special for their fans and celebrate 10 years of awesome, their wish was to give away 100 of their most popular releases for free.

Together with Rebels Studios we built a WebGL driven experience where fans could explore 10 years of dance history and download and listen to songs for free through Google Play.

Over a four week build up from the public release of the site, a continual stream of content was unlocked, culminating in a Size #DECADE anniversary party, hosted in Miami.

Over 70,000 unique fans visited the site experience and when the stage doors closed, over 450,000 songs had been downloaded.

The project has been awarded with FWA Site of the day, Mobile of the day and Awwwards Site of the Day.

Free music, a celebration for the fans and the label… party time!

Categories: Art direction